A business name is the name under which a person or other entity trades. If your trading name is different from your entity name (your personal name or company name), you are required to register your business name in each state in which you are trading. The main objective of requiring registration of a business name is to enable the public to find out who is operating the business.
However, from 28 May 2012, ASIC will be taking over the registration of business names from the states and territories. To register a business name, you must complete an online application and lodge it with ASIC. If your business name is currently registered in a state or territory, it will be automatically transferred to ASIC’s Business Names Register and you do not need to register with ASIC.
To apply, you will need to create an ASIC Connect account and must provide certain information, including:
• The ABN of the proposed business name holder;
• Your proposed business name;
• Your preferred registration period (1 or 3 years);
• The business name holder and details;and,
• The address of the business
Phone : 1300 809 697
SYDNEY OFFICE
Level 8, 280 Pitt St, Sydney NSW 2000
MELBOURNE OFFICE
Level 24, 570 Bourke St, Melbourne VIC 3000